Left Field Labs

Changing Behaviors with Interactive Storytelling

Left Field Labs helped VMware breathe new life into their large-scale event landscape, by infusing customer education with breakthrough interactive storytelling and CX engagement elements.

Taking a Walk in the Cloud.

LFL partnered with the VMware Cloud Marketing Team to create a one-of-a-kind immersive booth experience for VMworld Las Vegas 2018 and Barcelona 2018 called Cloud City. VMware’s cloud offering needed a distinct presence to foster a deeper understanding and greater connectivity between its brand, product and customers. Our solution, Cloud City, became a destination that merged future-forward architecture, light, texture, sound and interactions with VMware Cloud experts to give consumers a window into how the cloud, and more specifically how VMware Cloud, could be an essential solution for them. VMworld is the brand’s penultimate engagement where hands-on learning helped showcase its cloud offerings. Cloud City garnered 4,000+ demos, which led to a 20% lead conversion in 10 days.

Our agile process and inventive culture solves the most pressing of our partners’ challenges.

brand stories —

Amazon

Delivering a Prime Metaverse

Our team of dedicated Left Field Labs designers, developers and creative technologists embarked on a journey to conceptualize an industry-leading XR strategy for one of the world’s most ambitious companies, beginning with the launch of the Prime VR platform as a monumental first step in bringing their virtual universe to life.

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Cisco

Where Tech Connects CX to Success

Cisco and Left Field Labs have partnered across the globe to demonstrate what a new vision of shifting from customer support to customer success looks like, with the help of machine learning, connected spaces, mixed reality and avatars.

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DataRobot

Accelerating human achievement through augmented intelligence

DataRobot is accelerating human achievement through augmented intelligence, empowering regular people to see themselves as data scientists, with a revitalized interactive web presence and experiential exhibit.

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Starbucks

Brewing Up Empathy for Baristas

Left Field Labs challenged the limits of VR to bring more empathy to the Starbucks barista experience. With over 80,000 drink combinations possible, being a barista is a challenging, and sometimes stressful job. By introducing corporate executives to the barista POV, we were able to facilitate deeper understanding that became a catalyst for insight and innovation.

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