Designing a seamless digital experience

We built a full digital experience for Google I/O that served as a robust virtual event platform. This platform included features for ticketing, session management, and live stream viewing, providing an effortless, intuitive experience for attendees to access all event-related content. The system supported both live streams and pre-recorded videos, helping users navigate the vast array of sessions based on their individual interests.

Powerful community engagement tools

To help attendees connect in meaningful ways, the platform featured a community group finder, leveraging a database of over 2,500 groups, enabling attendees to network and collaborate with peers based on location and shared interests. This tool fostered community engagement, supporting Google’s goal of creating a more connected and interactive event experience.

Tailored content for richer engagement

To enhance user engagement, we developed personalized content recommendations based on user profiles and preferences. Attendees could receive tailored suggestions for sessions, speakers, and community groups, making it easier to navigate the wealth of content available. This personalization helped improve user satisfaction by delivering relevant experiences that aligned with individual interests and needs.

Building a high-performance virtual event platform

Performance, accessibility, and scalability were key focuses for the platform. We built a highly performant site architecture that could scale to accommodate millions of global viewers, ensuring fast load times and smooth streaming experiences regardless of location or device. The site was designed to support all accessibility standards aligning with Google’s commitment to inclusivity.

Future-proof architecture for scalable development

The site architecture also allows for easy visual refreshes and feature enhancements each year, eliminating the need to rewrite core code. This flexibility ensures the platform can evolve with the changing needs of Google I/O and its attendees, while maintaining a high level of performance and user satisfaction over time.