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    Estee Lauder

    Modernizing, Diversifying, and Digitizing a 40 Year Old Brand

    For Aveda Retail Beauty Lab, we reimagined personalized hair care with an AI diagnostic tool at point of sale.

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    Aveda Retail Beauty Lab

    Our team was tasked with reinvigorating a 40 year old brand that had never incorporated experiential elements within their online or in store activations. Our solution was to reimagine the future of retail for a single hair care brand through a complete redesign of both the retail footprint and customer journey, with a unique AI diagnostic tool at point of sale. Ultimately we helped provide a truly holistic end-to-end experience that bridged the digital and physical worlds, guiding guests through a journey of curiosity and deepened connection across multiple touchpoints: desktop, mobile, retail, and social. The results showed a 97% conversion rate by users who completed the experience, and a 53% increase in spend.

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    Our agile process and inventive culture solves the most pressing of our partners’ challenges.

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    Amazon

    Delivering a Prime Metaverse

    Our team of dedicated Left Field Labs designers, developers and creative technologists embarked on a journey to conceptualize an industry-leading XR strategy for one of the world’s most ambitious companies, beginning with the launch of the Prime VR platform as a monumental first step in bringing their virtual universe to life.

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    Cisco

    Where Tech Connects CX to Success

    Cisco and Left Field Labs have partnered across the globe to demonstrate what a new vision of shifting from customer support to customer success looks like, with the help of machine learning, connected spaces, mixed reality and avatars.

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    DataRobot

    Accelerating human achievement through augmented intelligence

    DataRobot is accelerating human achievement through augmented intelligence, empowering regular people to see themselves as data scientists, with a revitalized interactive web presence and experiential exhibit.

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    Starbucks

    Brewing Up Empathy for Baristas

    Left Field Labs challenged the limits of VR to bring more empathy to the Starbucks barista experience. With over 80,000 drink combinations possible, being a barista is a challenging, and sometimes stressful job. By introducing corporate executives to the barista POV, we were able to facilitate deeper understanding that became a catalyst for insight and innovation.

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